Benefits of Choosing Eco-Friendly Packaging for International Shipping

eco-friendly

There are reasons why people are encouraged to go for eco-friendly packaging in their businesses. From contributing to sustainability efforts, using eco-friendly packaging for international shipments offers several business benefits:

  1. Meeting Consumer Expectations
    Consumer focus on sustainability is growing. With increasing awareness about plastic pollution, more consumers are willing to pay a premium for sustainable products and brands. A global study found that in 2021, 50% of consumers were willing to pay more for sustainable products, with 49% having already paid a 59% premium for eco-friendly or socially responsible products over the past year. Businesses in Malaysia that align with this trend by adopting eco-friendly packaging can attract more customers and stay competitive in their industries.

  2. Lowering Long-Term Expenses
    While eco-friendly packaging may have a higher initial cost, it can lead to long-term savings. Sustainable packaging materials are often more durable and have longer lifespans, allowing for multiple uses. This reduces the need for frequent repurchasing of packaging materials. Companies like Tapauware and The Body Shop have successfully implemented circular packaging practices for food and cosmetic products.

  3. Enhancing Brand Perception
    Using eco-friendly packaging can enhance a company’s brand image. Consumers are increasingly inclined to support businesses that share their values, including sustainability. By adopting eco-friendly packaging, Malaysian businesses can improve their brand perception, attracting more customers and enhancing customer loyalty.

  4. Fulfilling CSR Commitments
    Many businesses are integrating Corporate Social Responsibility (CSR) into their operations. Using eco-friendly packaging is a straightforward way for businesses to fulfill their CSR obligations. By using sustainable packaging materials, businesses can demonstrate their commitment to environmental issues and positive social impact.

So, how can small businesses (SME) in Malaysia adopt eco-friendly packaging practices?

There’s a common misconception that only large companies can afford to adopt sustainable practices. However, this is far from true, and small businesses in Malaysia can also benefit from using eco-friendly packaging for international shipments.

  1. Use Recycled Materials: Go for packaging made from recycled materials like paper, cardboard, plastic, and glass. This not only reduces waste but also shows your commitment to sustainability.

  2. Utilize Biodegradable Materials: Choose compostable materials that break down naturally over time, such as bamboo, hemp, jute, and corn starch.

  3. Reduce Packaging: Minimize the amount of packaging used by opting for smaller boxes and bags. Avoid unnecessary packaging like bubble wrap and styrofoam peanuts. Reuse packaging materials whenever possible to reduce waste and costs.

  4. Reuse Packaging: Use packaging that can be reused multiple times, such as reusable bags, containers, and bottles. Encourage customers to return packaging after receiving their products to build loyalty and further reduce waste.

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